Ashley Capps serves as the Interim Chief Revenue Officer at ArmorPoint, where she leverages her extensive background in B2B sales and marketing to spearhead initiatives that drive revenue growth and operational efficiency. With over a decade of experience in the enterprise-level SaaS, cybersecurity, and technology...
Ashley Capps serves as the Interim Chief Revenue Officer at ArmorPoint, where she leverages her extensive background in B2B sales and marketing to spearhead initiatives that drive revenue growth and operational efficiency. With over a decade of experience in the enterprise-level SaaS, cybersecurity, and technology managed services sectors, Ashley is adept at aligning cross-functional teams—including sales, marketing, service management, and product development—to create a cohesive strategy that enhances customer experience and retention. Her data-driven approach allows her to identify market opportunities for expansion, ensuring that ArmorPoint remains at the forefront of the cybersecurity landscape.
Under Ashley's leadership, key projects have focused on optimizing customer engagement through innovative content strategies and brand development initiatives. She has successfully implemented SEM and web analytics tools, including Google AdWords and Google Analytics, to refine marketing efforts and improve lead generation. By fostering a culture of collaboration and efficiency, Ashley has empowered her teams to deliver tailored cybersecurity solutions that meet the evolving needs of clients.
Recognized as one of the Phoenix Business Journal's 40 Under 40 in 2022, Ashley's expertise extends beyond traditional sales metrics; she is also skilled in social media management and website development, which she utilizes to enhance ArmorPoint's digital presence. Her commitment to continuous improvement and strategic growth positions ArmorPoint as a leader in the cybersecurity industry, making her a pivotal figure in the company's ongoing success.