Sorina Vana is a seasoned Ecommerce Manager at CCC SA, leveraging over a decade of experience in multi-channel marketing to drive innovative strategies that align brand objectives with market demands. In her current role, Sorina is instrumental in implementing a robust omnichannel strategy tailored to...
Sorina Vana is a seasoned Ecommerce Manager at CCC SA, leveraging over a decade of experience in multi-channel marketing to drive innovative strategies that align brand objectives with market demands. In her current role, Sorina is instrumental in implementing a robust omnichannel strategy tailored to the local market, ensuring that CCC SA not only meets but exceeds its e-commerce sales KPIs. Her strategic vision includes the development of comprehensive online channel sales plans that span short, mid, and long-term horizons, positioning the company for sustained growth in an increasingly competitive landscape.
One of Sorina's key initiatives is the introduction of a cutting-edge 2.0 loyalty program, designed to enhance customer engagement and retention. This program not only aims to reward loyal customers but also to gather valuable insights that can inform future marketing efforts. Additionally, Sorina is focused on implementing effective CRM communication strategies that align with global goals, ensuring that CCC SA maintains a cohesive brand presence across all digital touchpoints.
Sorina's expertise in web marketing and account management, combined with her strong project management skills, enables her to navigate the complexities of the pharmaceutical industry and retail sectors effectively. Her proficiency in online advertising and change management further supports her efforts to drive revenue growth and accomplish ambitious marketing objectives. As a creative marketer, Sorina is committed to fostering a culture of innovation within her team, continuously exploring new avenues to enhance the customer experience and elevate the CCC SA brand in the digital marketplace.
