Aru Sayed serves as the Integrated Communications Lead for the Asia-Pacific (APAC) region at NetApp, where he leverages over 15 years of extensive experience in communication and public relations to drive impactful messaging and strategic initiatives. In his current role, Aru has successfully led integrated...
Aru Sayed serves as the Integrated Communications Lead for the Asia-Pacific (APAC) region at NetApp, where he leverages over 15 years of extensive experience in communication and public relations to drive impactful messaging and strategic initiatives. In his current role, Aru has successfully led integrated communications efforts across various domains, including Analyst Relations, Public Relations, Customer References, Executive Communication, and Internal Communication. His expertise in B2B marketing strategy and corporate communications has been instrumental in crafting compelling narratives that resonate with both internal and external stakeholders.
Aru's collaborative approach involves partnering with in-country PR teams, Field Marketing managers, and regional agencies to ensure that NetApp's messaging is consistent and effective across diverse markets. His ability to manage budgets while establishing key media relationships has positioned NetApp as a thought leader in the technology sector. Notably, Aru has championed initiatives that enhance corporate social responsibility, aligning NetApp's values with community engagement and sustainability efforts.
With a strong foundation in storytelling and digital strategy, Aru excels in creating content that not only informs but also inspires action. His skills in media relations training and social media marketing further amplify NetApp's reach and influence in the competitive APAC landscape. As a seasoned professional, Aru continues to drive innovative communication strategies that elevate NetApp's brand presence and foster meaningful connections with customers and partners alike.
