Brian Reiferson is a seasoned executive producer at ABC News, currently serving as the Senior Producer for "World News Tonight with David Muir." With a remarkable career spanning decades, Brian has garnered a reputation for excellence in journalism, evidenced by his prestigious Edward R. Murrow...
Brian Reiferson is a seasoned executive producer at ABC News, currently serving as the Senior Producer for "World News Tonight with David Muir." With a remarkable career spanning decades, Brian has garnered a reputation for excellence in journalism, evidenced by his prestigious Edward R. Murrow and Emmy awards. His extensive experience includes over 13 years in management and show-running roles, particularly at ABC’s Weekend World News Tonight, where he has consistently delivered compelling and impactful news coverage.
In his current role, Brian is responsible for overseeing editorial content and managing correspondents from story inception to broadcast, ensuring that every segment meets the high standards of quality and integrity that viewers expect from ABC News. He excels in strategic thinking, leveraging his deep understanding of journalism and cable television to craft narratives that resonate with audiences. His expertise in severe weather reporting and climate coverage has not only earned accolades but has also positioned him as a thought leader in these critical areas.
Brian's collaborative approach extends to working closely with social media producers, enhancing the broadcast's reach and engagement through innovative digital strategies. His ability to prioritize workload in high-pressure environments allows him to effectively manage both weekend and weekday broadcasts, ensuring seamless execution of live news programs. With a keen eye for detail and a passion for storytelling, Brian Reiferson continues to shape the future of news production at ABC, driving forward the mission of delivering trustworthy and impactful journalism to millions of viewers.
