Russ Lowe is a multifaceted creative professional with over 15 years of experience, currently serving as the Founder and Creative Director of Totally. In this dynamic role, Russ leverages his extensive expertise in branding, creative strategy, and product marketing to help mission-driven businesses and organizations...
Russ Lowe is a multifaceted creative professional with over 15 years of experience, currently serving as the Founder and Creative Director of Totally. In this dynamic role, Russ leverages his extensive expertise in branding, creative strategy, and product marketing to help mission-driven businesses and organizations amplify their impact through compelling narratives and innovative design. At Totally, he leads a talented team in creating and connecting brands across web, social, and traditional media, ensuring that each project resonates deeply with its target audience.
Under Russ's guidance, Totally has successfully built and revitalized over 100 brands, ranging from startups to established organizations, all united by a commitment to meaningful work. His approach to brand development is rooted in storytelling, allowing clients to articulate their unique value propositions in a way that captivates and engages. Key projects have included comprehensive branding initiatives that integrate digital media, social media strategies, and content development, all tailored to enhance brand identity and drive engagement.
Russ's passion for creative direction is evident in his ability to blend art direction with strategic insights, crafting visually stunning and conceptually rich campaigns that not only look good but also deliver measurable results. His commitment to fostering authentic connections between brands and their audiences positions him as a thought leader in the industry, making him a sought-after partner for organizations looking to elevate their brand presence. With a keen eye for detail and a deep understanding of market dynamics, Russ continues to push the boundaries of what is possible in the world of branding and creative strategy.
