Shelly Malone is a seasoned Health Tech Marketing Consultant and Advisor, dedicated to empowering individuals to take charge of their health and healthcare decisions. With a robust background as a registered dietitian, she seamlessly transitioned her clinical expertise into the dynamic world of health technology,...
Shelly Malone is a seasoned Health Tech Marketing Consultant and Advisor, dedicated to empowering individuals to take charge of their health and healthcare decisions. With a robust background as a registered dietitian, she seamlessly transitioned her clinical expertise into the dynamic world of health technology, where she has made significant strides in shaping go-to-market strategies for high-growth companies. Currently self-employed, Shelly specializes in consulting for innovative health tech firms, focusing on developing enterprise-level marketing strategies that resonate with both business-to-business (B2B) and business-to-consumer (B2C) audiences.
Her work involves building high-performing marketing organizations that excel in lead generation and brand management, ensuring that health tech products not only reach their target markets but also foster meaningful engagement with consumers. Shelly’s strategic communications skills allow her to craft compelling narratives that highlight the unique value propositions of health tech solutions, driving product launches that capture attention and generate excitement.
Key projects in her portfolio include collaborating with startups to refine their brand architecture and enhance their market positioning, as well as advising established companies on growth marketing initiatives that leverage data-driven insights. Shelly’s passion for health and wellness, combined with her expertise in sales management and marketing strategy, positions her as a trusted advisor in the health tech landscape. Her commitment to inspiring individuals to take control of their health continues to influence her approach, making her a valuable asset to any organization looking to thrive in this rapidly evolving industry.
