Eloy Faussette serves as the Director of Sales and Marketing at Jagerhund, a leading pet nutrition company renowned for its commitment to high-quality raw products. In this pivotal role, Eloy orchestrates the vision and mission of the company while developing and implementing comprehensive marketing strategies...
Eloy Faussette serves as the Director of Sales and Marketing at Jagerhund, a leading pet nutrition company renowned for its commitment to high-quality raw products. In this pivotal role, Eloy orchestrates the vision and mission of the company while developing and implementing comprehensive marketing strategies across all business units. With a robust background in frozen and freeze-dried raw pet food, as well as fast-moving consumer packaged goods (CPG), Eloy has successfully driven significant growth, achieving a remarkable 203% increase in year-over-year revenue.
Eloy's expertise in leveraging data analytics, particularly through Nielsen data, allows him to make informed decisions that enhance brand loyalty and drive portfolio growth. He effectively utilizes a 6P strategy—product, price, place, promotion, people, and process—to optimize market share and sales performance. His adeptness in managing omnichannel sales platforms, including digital, print, and social media, ensures that Jagerhund’s marketing initiatives resonate with a diverse consumer base.
In addition to his strategic acumen, Eloy is skilled in advertising, product development, and field sales management, which are crucial for fostering strong partnerships with third-party providers. His leadership extends to training management, where he empowers teams to excel in retail marketing and sales execution. Eloy’s multifaceted approach not only positions Jagerhund as a frontrunner in the pet nutrition industry but also reinforces his reputation as a dynamic leader committed to innovation and excellence in marketing and sales.