Lorene Gregory is an accomplished Business Development Manager at SoftpathSystem, LLC, where she leverages her extensive experience in the information technology and services sector to drive growth and foster strategic partnerships. With a strong foundation in Mass Communication and Journalism from Clark Atlanta University, Lorene...
Lorene Gregory is an accomplished Business Development Manager at SoftpathSystem, LLC, where she leverages her extensive experience in the information technology and services sector to drive growth and foster strategic partnerships. With a strong foundation in Mass Communication and Journalism from Clark Atlanta University, Lorene excels in crafting compelling narratives that resonate with diverse audiences, enhancing the company's brand visibility and reputation in a competitive market. Her role involves generating new business accounts for the firm, focusing on IT staffing and consulting solutions that meet the evolving needs of clients across various industries.
At SoftpathSystem, Lorene spearheads key projects aimed at developing and implementing organizational brand strategies that not only increase awareness but also strengthen public relations efforts. She is adept at creating engaging website content and marketing communications, including corporate press releases and dynamic social media campaigns that effectively convey the company's value proposition. Her expertise in negotiation and account management allows her to build and maintain strong relationships with clients, ensuring that their needs are met while identifying opportunities for growth.
Lorene's strategic approach to public-sector business development has led to successful sales negotiations and collaborations that position SoftpathSystem as a leader in the IT staffing arena. Her commitment to community outreach and strategic planning further underscores her dedication to fostering sustainable business practices and enhancing the company's impact within the industry. With a robust skill set that includes marketing communications, sponsorship, and recruiting, Lorene Gregory continues to be a driving force behind SoftpathSystem's success, ensuring that the firm remains at the forefront of innovation and client satisfaction.