As the Director of Marketing at Digital Social Retail, Barry Stone plays a pivotal role in shaping the company’s innovative approach to connecting diverse environments—such as restaurants, campuses, and retail spaces—with consumers through cutting-edge digital signage and beacon management technologies. With a keen focus on...
As the Director of Marketing at Digital Social Retail, Barry Stone plays a pivotal role in shaping the company’s innovative approach to connecting diverse environments—such as restaurants, campuses, and retail spaces—with consumers through cutting-edge digital signage and beacon management technologies. With a keen focus on the convergence of digital and social platforms, Barry is at the forefront of driving engagement and enhancing customer experiences in the rapidly evolving landscape of Social Retail.
Barry's expertise in e-commerce business development is evident through his successful management of iBeaconStore.com and Amazon Stores across six key markets, including the USA, UK, Germany, France, Spain, and Italy. By collaborating closely with cross-functional teams—spanning Creative, IT, Sales, Finance, and Warehouse—he has been instrumental in generating an impressive $350,000 in incremental revenue. His strategic leadership in lead generation marketing has also led to the implementation of an online sign-up feature that significantly boosts customer acquisition and retention.
In addition to his technical acumen, Barry's background in fitness and sports nutrition informs his holistic approach to marketing, allowing him to craft campaigns that resonate with health-conscious consumers. His skills in email marketing, public speaking, and personal training further enhance his ability to communicate effectively and inspire teams. As he continues to navigate the dynamic intersection of technology and consumer behavior, Barry Stone remains committed to leveraging the power of Digital Social Retail’s platform to create meaningful connections and drive sustainable growth in the digital marketplace.