Marie-Josée Richer is a visionary social entrepreneur and a driving force behind PRANA, a pioneering company in the organic food industry since its inception in 2005. As Co-Founder and a member of the Board, she has played a pivotal role in shaping the company's mission...
Marie-Josée Richer is a visionary social entrepreneur and a driving force behind PRANA, a pioneering company in the organic food industry since its inception in 2005. As Co-Founder and a member of the Board, she has played a pivotal role in shaping the company's mission to transform the food landscape into one that prioritizes health, sustainability, and ethical practices. Under her leadership, PRANA has emerged as a leader in the organic snack sector, championing the concept of "snacktivism"—a movement that encourages consumers to make healthier choices while advocating for systemic change in the food industry.
With nearly two decades of experience, Marie-Josée has spearheaded numerous key projects that align with PRANA's commitment to social responsibility and environmental stewardship. Her expertise in strategic planning and marketing strategy has been instrumental in developing innovative products that resonate with health-conscious consumers. She is passionate about creating a positive impact, not only through PRANA's offerings but also by engaging in community initiatives that promote sustainable practices and educate the public about the benefits of organic foods.
Marie-Josée's dynamic public speaking and coaching skills have positioned her as a thought leader in the organic food sector. She frequently shares her insights at industry conferences and workshops, inspiring others to join the movement towards a healthier food system. Her recognition with the Arista Award in 2016 underscores her dedication and influence in the industry. As PRANA continues to grow, Marie-Josée remains committed to fostering a culture of innovation and collaboration, ensuring that the company not only meets the demands of today but also paves the way for a better tomorrow for future generations.
