Reyes Sanz Marset is a seasoned Marketing and Communications Director with over 25 years of experience, currently serving as the Iberia Local Eminence Lead and Marketing and Communications Operations Lead at Accenture España. In this pivotal role, Reyes is dedicated to enhancing Accenture's local reputation,...
Reyes Sanz Marset is a seasoned Marketing and Communications Director with over 25 years of experience, currently serving as the Iberia Local Eminence Lead and Marketing and Communications Operations Lead at Accenture España. In this pivotal role, Reyes is dedicated to enhancing Accenture's local reputation, ensuring that the firm is not only recognized but also cherished by clients and stakeholders across Spain. By crafting differentiated experiences, Reyes aims to position Accenture as a sought-after partner in the competitive landscape of consulting and technology services.
Reyes's expertise lies in digital strategy, internal communications, and corporate social media, enabling him to effectively engage diverse audiences and foster strong relationships. His leadership in marketing operations allows for seamless integration of marketing initiatives, ensuring that messaging is consistent and impactful across all channels. Reyes is also instrumental in driving market research efforts, leveraging insights to inform strategic decisions and enhance the overall client experience.
In addition to his current responsibilities, Reyes has previously held various leadership roles that have honed his skills in search engine marketing, social media consulting, and measurement. His comprehensive understanding of market dynamics and consumer behavior positions him as a key player in shaping Accenture's marketing strategies in Iberia. By collaborating closely with the Iberia Marketing team, Reyes is committed to driving innovation and excellence, ultimately contributing to Accenture's mission of delivering transformative solutions that empower clients to thrive in a rapidly evolving digital landscape.