Karissa Hefferon serves as the Senior Manager of Marketing and Development at Mozaic, where she leverages over 16 years of experience in customer service, including seven years in management, to drive impactful marketing strategies and development initiatives. With a bachelor's degree in English, specializing in...
Karissa Hefferon serves as the Senior Manager of Marketing and Development at Mozaic, where she leverages over 16 years of experience in customer service, including seven years in management, to drive impactful marketing strategies and development initiatives. With a bachelor's degree in English, specializing in creative writing, Karissa brings a unique blend of creativity and analytical thinking to her role. At Mozaic, formerly known as the Arc of Seneca Cayuga and Arc of Yates, she plays a pivotal role in project management, ensuring that all marketing and development projects are executed on time and adhere to brand standards.
Karissa’s expertise extends to planning and executing a variety of agency events, fundraisers, campaigns, and appeals, where her attention to detail and organizational skills shine. She is adept at coordinating complex projects that require collaboration across teams, ensuring that every initiative aligns with Mozaic's mission to support individuals with disabilities. Her proficiency in grant writing has been instrumental in securing funding for key projects, allowing the organization to expand its outreach and services.
In addition to her project management skills, Karissa is well-versed in nonprofit organizations, customer service, and retail management, which enhances her ability to connect with stakeholders and foster community engagement. Her commitment to visual merchandising and effective communication strategies has helped elevate Mozaic’s brand presence, making a significant impact in the communities they serve. With a passion for storytelling and a strategic mindset, Karissa continues to drive Mozaic's marketing efforts forward, ensuring that the organization’s vision and values resonate with a broader audience.