Sheilah Burnham is a seasoned communications strategist and the owner of Sheilah Burnham Strategic Communications, where she leverages her extensive expertise to empower nonprofits and organizations to enhance their brand visibility and achieve their mission-driven goals. With a proven track record in crafting compelling, research-informed...
Sheilah Burnham is a seasoned communications strategist and the owner of Sheilah Burnham Strategic Communications, where she leverages her extensive expertise to empower nonprofits and organizations to enhance their brand visibility and achieve their mission-driven goals. With a proven track record in crafting compelling, research-informed marketing strategies, Sheilah excels at translating complex ideas into engaging narratives that resonate with diverse audiences. Her focus on nonprofits allows her to understand the unique challenges these organizations face, enabling her to develop tailored solutions that drive impact and foster community engagement.
During her tenure as Director of Marketing for North Shore Exchange from 2012 to 2021, Sheilah played a pivotal role in elevating the organization to new heights. She successfully drove over $8 million in sales and generated more than $2 million in charitable donations through innovative branding and strategic communications initiatives. Her ability to create cohesive in-store branding and execute comprehensive online and social media campaigns significantly enhanced the nonprofit's reach and influence. Sheilah’s skills in qualitative research and market analysis have equipped her to conduct sensitively moderated focus groups, yielding valuable consumer insights that inform her strategic recommendations.
At Sheilah Burnham Strategic Communications, she continues to harness her analytical skills and creative strategy to deliver impactful marketing communications. Her expertise in cause marketing and corporate communications positions her as a trusted advisor for organizations looking to amplify their messaging and connect authentically with their stakeholders. With a commitment to advancing organizational goals through thoughtful, data-driven strategies, Sheilah is dedicated to making a meaningful difference in the nonprofit sector and beyond.
