As the Creative Director at Sean Smith Design, I leverage over 15 years of experience in the design industry to craft compelling visual narratives that resonate with audiences and drive business success. My academic background in Visual Communications equips me with a robust foundation to...
As the Creative Director at Sean Smith Design, I leverage over 15 years of experience in the design industry to craft compelling visual narratives that resonate with audiences and drive business success. My academic background in Visual Communications equips me with a robust foundation to translate complex business and strategic objectives into innovative branding and packaging solutions, particularly for startups in the food and drink sector.
One of my key projects involved a comprehensive redesign of a local photographer’s website, which not only enhanced the visual appeal but also optimized the user experience, resulting in a remarkable threefold increase in conversions. This project exemplifies my commitment to marrying aesthetic design with functionality, ensuring that every creative execution serves a purpose.
My portfolio spans a diverse range of clients from New York to Hawaii, including notable collaborations with AY Magazine, where I applied my expertise in art direction and typography to elevate their brand presence. I specialize in packaging design, utilizing industry-standard tools such as Adobe Illustrator and Photoshop to create eye-catching and effective packaging that stands out on the shelf.
At Sean Smith Design, I lead and facilitate client and project team activities, fostering a collaborative environment that encourages creativity and innovation. My skills in pre-press processes and illustration further enhance my ability to deliver high-quality design solutions that not only meet but exceed client expectations. With a passion for storytelling through design, I am dedicated to helping brands establish a strong identity in a competitive marketplace.
