As a Senior Advisor and Partner at SitterStream, Kate Grey leverages over 15 years of extensive experience in sales, marketing, and customer experience to drive the organization’s mission of providing accessible, on-demand virtual childcare. In her role, Kate acts as the chief cheerleader for the...
As a Senior Advisor and Partner at SitterStream, Kate Grey leverages over 15 years of extensive experience in sales, marketing, and customer experience to drive the organization’s mission of providing accessible, on-demand virtual childcare. In her role, Kate acts as the chief cheerleader for the SitterStream team, passionately advocating for the growth and reach of the company while fostering strong relationships with caregivers, community partners, and the families they serve.
Kate’s diverse background, which began as a producer at a leading global advertising agency, equipped her with a unique blend of skills in marketing strategy, event planning, and project management. Her tenure managing high-profile campaigns for brands like Jack Daniel’s and McDonald’s honed her ability to create impactful narratives that resonate with target audiences. At SitterStream, she applies this expertise to develop innovative marketing initiatives that enhance customer retention and engagement, ensuring that parents have access to reliable childcare solutions during those crucial mini moments throughout the week.
Currently, Kate is spearheading several key projects aimed at expanding SitterStream’s service offerings and enhancing the user experience. By collaborating with cross-functional teams and conducting collaborative research, she identifies new business opportunities that align with the evolving needs of families. Her leadership not only inspires her colleagues but also cultivates a culture of excellence and innovation within the organization. With a keen eye for academic research and market trends, Kate is committed to positioning SitterStream as a leader in the virtual childcare space, ultimately making a positive impact on the lives of caregivers and families alike.
