Mark Odonnell, as the Founder and CEO of MSO, brings over two decades of multifaceted experience in business consulting and entrepreneurship, with a particular focus on Consumer Packaged Goods (CPG), cannabis, and small business management. Under his leadership, MSO has successfully navigated the complexities of...
Mark Odonnell, as the Founder and CEO of MSO, brings over two decades of multifaceted experience in business consulting and entrepreneurship, with a particular focus on Consumer Packaged Goods (CPG), cannabis, and small business management. Under his leadership, MSO has successfully navigated the complexities of various industries, including food, beverage, wellness, pharmaceuticals, real estate, and construction. Mark's expertise in developing robust go-to-market strategies has been instrumental in launching and scaling successful brands, particularly in the rapidly evolving cannabis sector, where regulatory challenges are prevalent.
At MSO, Mark is currently spearheading several key projects aimed at expanding the company's footprint in the CPG market. His strategic vision has led to the development of innovative product lines that resonate with consumers while adhering to stringent regulatory standards. Mark's hands-on approach to operations management and business strategy has not only streamlined processes but also enhanced profitability across diverse business units.
His deep understanding of the cannabis landscape, combined with a keen insight into consumer behavior, positions him as a thought leader in cannabis consulting. Mark's ability to analyze market trends and consumer needs enables him to craft tailored solutions that drive growth for small businesses and established brands alike. As MSO continues to evolve, Mark remains committed to fostering a culture of excellence and innovation, ensuring that the company remains at the forefront of industry advancements while delivering value to clients and stakeholders.
