Edson Fernandes Filho, known as Edinho, currently serves as the CEO of Agência X, where he leverages over 25 years of extensive experience in the advertising and digital marketing landscape. With a background as a writer and a natural creative flair, Edinho has held prominent...
Edson Fernandes Filho, known as Edinho, currently serves as the CEO of Agência X, where he leverages over 25 years of extensive experience in the advertising and digital marketing landscape. With a background as a writer and a natural creative flair, Edinho has held prominent positions in renowned agencies and companies, including C&A, FCB, McCann (now W/McCann), Loducca, Newcomm (now Y&R), and Riachuelo. His diverse experiences have equipped him with a unique blend of skills in branding, media strategy, and integrated marketing communications.
At Agência X, Edinho spearheads innovative projects that push the boundaries of traditional advertising, focusing on digital marketing strategies that resonate with modern consumers. His leadership is characterized by a commitment to developing comprehensive marketing campaigns that seamlessly integrate online and offline channels. Under his guidance, the agency has successfully executed high-impact campaigns that not only elevate brand visibility but also drive measurable results for clients.
Edinho's expertise in digital marketing is particularly notable, as he navigates the complexities of online advertising, email marketing, and social media strategies to create cohesive marketing communications. His strategic approach to media planning ensures that campaigns are not only creative but also data-driven, maximizing ROI for clients. As a thought leader in the industry, Edinho continues to inspire his team at Agência X to innovate and adapt in an ever-evolving market, solidifying the agency's reputation as a forward-thinking player in the advertising realm.
