Gajan Retnasaba is a seasoned expert in Conversion Rate Optimization (CRO) and the visionary founder of Spiralyze, where he leverages data-driven design to transform website performance and enhance client conversions. With a remarkable track record of leading over 120 successful engagements for high-profile clients such...
Gajan Retnasaba is a seasoned expert in Conversion Rate Optimization (CRO) and the visionary founder of Spiralyze, where he leverages data-driven design to transform website performance and enhance client conversions. With a remarkable track record of leading over 120 successful engagements for high-profile clients such as Pipedrive, CrowdStrike, and Pepsi, Gajan has honed his expertise in A/B testing and user behavior analysis. His approach focuses on understanding the 98% of website visitors who do not convert, allowing him to identify and address the critical barriers that prevent potential customers from completing their purchases.
At Spiralyze, Gajan and his team specialize in creating tailored solutions that convert 'near misses' into loyal customers. By meticulously analyzing user interactions and employing strategic nudges, they effectively plug leaks in the conversion funnel, reassure hesitant buyers, and guide the indecisive towards making a purchase. Gajan's deep understanding of online marketing, combined with his skills in strategy, management, and P&L management, empowers him to deliver actionable insights that drive measurable results.
In addition to his hands-on work with clients, Gajan is passionate about sharing his knowledge of SEO, venture capital, and strategic partnerships, positioning him as a thought leader in the CRO space. His commitment to continuous improvement and innovation ensures that Spiralyze remains at the forefront of the industry, helping businesses unlock their full potential through enhanced conversion strategies. With Gajan at the helm, Spiralyze is not just a service provider; it’s a partner in growth, dedicated to transforming digital experiences into profitable outcomes.