Jordana Schelberg is a dynamic force at Primary Venture Partners, where she serves as a Founding Member of the Growth Mastermind Network. In this role, she leverages her extensive expertise in brand strategy and integrated marketing to empower early-stage portfolio companies to establish and elevate...
Jordana Schelberg is a dynamic force at Primary Venture Partners, where she serves as a Founding Member of the Growth Mastermind Network. In this role, she leverages her extensive expertise in brand strategy and integrated marketing to empower early-stage portfolio companies to establish and elevate their brand functions. With a background that seamlessly blends agency training and startup experience, Jordana is adept at navigating the intersection of business and creative expression. Her passion for building brands with heart and chutzpah drives her to cultivate authentic connections between companies and their audiences.
At Primary Venture Partners, Jordana is instrumental in advising startups on effective marketing strategies, including influencer marketing and digital marketing initiatives. Her hands-on experience in public relations and content production allows her to guide companies in crafting compelling narratives that resonate in today’s competitive landscape. She has a keen understanding of primary research methodologies, which she utilizes to inform her strategies and ensure that brands not only stand out but also connect meaningfully with their target demographics.
Jordana’s previous leadership role at Studs, where she spearheaded brand and integrated marketing efforts, has further honed her skills in digital copywriting and web content writing. Her ability to blend creativity with strategic thinking positions her as a valuable asset to any team looking to amplify their brand presence. As a perpetually curious and hungry creative strategist, Jordana is committed to fostering a community of innovation and collaboration within the Growth Mastermind Network, helping emerging brands navigate their unique journeys to success.
