As the Founder of Part to Whole, Brad Baxley is at the forefront of merging contemporary digital design practices with scientific communications. With a deep-rooted passion for storytelling through design, he leads a team dedicated to promoting and celebrating the groundbreaking research being conducted across...
As the Founder of Part to Whole, Brad Baxley is at the forefront of merging contemporary digital design practices with scientific communications. With a deep-rooted passion for storytelling through design, he leads a team dedicated to promoting and celebrating the groundbreaking research being conducted across various scientific fields. Under his guidance, Part to Whole has developed innovative strategies that leverage cutting-edge tools such as Python, SolidWorks, and Rhino 3D to create compelling visual narratives that resonate with both academic and public audiences.
Brad's expertise in 3D modeling and animation software, including Modo, 3D Studio Max, and Maya, allows him to transform complex scientific concepts into engaging visual content. This capability is particularly evident in key projects that have successfully illustrated intricate research findings, making them accessible and understandable to a broader audience. His proficiency in Grasshopper and the Adobe Creative Suite, including Photoshop and Illustrator, further enhances the company's ability to produce high-quality graphics and interactive media that elevate the visibility of scientific discoveries.
In an era where digital communication is paramount, Brad's vision for Part to Whole is to bridge the gap between researchers and the public, fostering a greater appreciation for science through design. His commitment to contemporary digital design practices not only enriches the storytelling process but also ensures that the narratives surrounding scientific advancements are impactful and memorable. As he continues to explore new frontiers in design and communication, Brad Baxley remains a pivotal figure in the evolution of how science is shared and celebrated in the digital age.