As the Chief Revenue Officer at PandaDoc, Keith Rabkin plays a pivotal role in steering the company’s growth trajectory within the competitive landscape of B2B SaaS. With over 20 years of technology operating experience, Keith specializes in product-led growth strategies that align marketing, sales, and...
As the Chief Revenue Officer at PandaDoc, Keith Rabkin plays a pivotal role in steering the company’s growth trajectory within the competitive landscape of B2B SaaS. With over 20 years of technology operating experience, Keith specializes in product-led growth strategies that align marketing, sales, and customer success to drive revenue and enhance customer satisfaction. Under his leadership, the Revenue Organization has successfully integrated innovative marketing initiatives with a robust sales framework, ensuring that PandaDoc not only meets but exceeds the expectations of its 50,000+ paying customers worldwide.
Keith’s expertise in go-to-market strategies and team leadership is evident in his ability to manage and inspire a diverse team of over 350 professionals. His strategic vision has been instrumental in optimizing revenue operations (RevOps) and establishing strong partnerships that amplify PandaDoc’s market presence. Key projects under his guidance include the development of streamlined processes that enhance user operations and product management, ultimately leading to significant revenue and profit growth.
In a rapidly evolving digital landscape, Keith remains committed to leveraging e-commerce trends and program management best practices to refine PandaDoc’s offerings. His focus on delivering time-saving solutions for proposals, contracts, and quotes not only positions PandaDoc as a leader in the industry but also reinforces his belief in the power of technology to transform business operations. As he continues to drive the company’s strategic initiatives, Keith remains dedicated to fostering a culture of excellence that prioritizes customer success and innovation.
