Cali Tanguay serves as a Strategic Marketing Advisor and Fractional CMO at CaliChristine, specializing in the fresh foods and agricultural products sectors. With a proven track record of driving substantial growth, Cali has been instrumental in achieving a remarkable 10x increase in average new product...
Cali Tanguay serves as a Strategic Marketing Advisor and Fractional CMO at CaliChristine, specializing in the fresh foods and agricultural products sectors. With a proven track record of driving substantial growth, Cali has been instrumental in achieving a remarkable 10x increase in average new product annual revenue for her clients. Her expertise lies in crafting comprehensive brand strategies and executing innovative marketing campaigns that not only enhance product awareness but also facilitate double-digit revenue growth and expanded market share.
Currently, Cali is spearheading key projects that focus on developing strategic marketing plans and executing successful product launches for premium agricultural manufacturers. Her role involves meticulous agency management and creative direction, ensuring that every marketing initiative aligns with the overarching business goals of her clients. By leveraging her extensive knowledge in fresh produce and agrochemical markets, Cali is adept at navigating the complexities of product management and seasonal marketing strategies, which are crucial for maximizing impact in this highly competitive industry.
Cali’s skill set encompasses a wide array of marketing services, including proposal development and budget management, allowing her to provide tailored solutions that meet the unique needs of each client. Her leadership and forecasting abilities have proven essential in guiding teams through the intricacies of the market, ensuring that every product not only reaches its target audience but also resonates with them. Through her strategic insights and hands-on approach, Cali Tanguay continues to sprout growth and innovation in the fresh foods and agricultural landscape.
