As the Communications Director at Central Lutheran Church in Elk River, Olivia Wolters is at the forefront of innovative outreach and engagement strategies that resonate with both the congregation and the wider community. With a strong foundation in Business Administration and Marketing, Olivia leverages her...
As the Communications Director at Central Lutheran Church in Elk River, Olivia Wolters is at the forefront of innovative outreach and engagement strategies that resonate with both the congregation and the wider community. With a strong foundation in Business Administration and Marketing, Olivia leverages her expertise to craft compelling narratives that highlight the church's mission and activities. Her role is pivotal in elevating the church's presence through a multi-channel approach, utilizing social media, email campaigns, text messaging, and traditional marketing methods to ensure that the Good News reaches a diverse audience.
Olivia's passion for creativity shines through in her ability to design visually appealing content using tools like Canva and Tailwind, making the church's communications not only informative but also engaging. Her proficiency in Google Analytics allows her to track engagement metrics and optimize outreach efforts, ensuring that each message is tailored to the needs of the congregation. Key projects under her leadership include the development of a comprehensive social media strategy that has significantly increased online engagement and the implementation of a community newsletter that keeps members informed and connected.
Beyond her professional skills, Olivia's background as a 2019 NCAA Division II Softball National Champion reflects her commitment to teamwork and leadership, qualities that she brings to her role at Central Lutheran Church. In her personal life, she enjoys creating art and cherishes time spent with her adorable dog, which adds a touch of warmth and relatability to her professional persona. Olivia's dedication to being a disciple of Jesus through marketing and communications is evident in every project she undertakes, making her an invaluable asset to the Central Lutheran community.