Rubina Cohen, as the Founder and CEO of Firefly Strategies, LLC™, embodies a unique blend of creativity and strategic acumen that has positioned her at the forefront of brand and communications strategy. With a keen focus on illuminating the work of her clients, Rubina leads...
Rubina Cohen, as the Founder and CEO of Firefly Strategies, LLC™, embodies a unique blend of creativity and strategic acumen that has positioned her at the forefront of brand and communications strategy. With a keen focus on illuminating the work of her clients, Rubina leads a full-service boutique firm that specializes in delivering tailored marketing solutions across diverse industries, including commercial development, home-building, architecture, design, healthcare, biomed-tech, and economic development. Her expertise in performance marketing and marketing management allows her to craft compelling campaigns that not only resonate with target audiences but also drive measurable return on investment.
Under Rubina's leadership, Firefly Strategies has successfully executed numerous high-impact projects that showcase her commitment to impeccable design and engaging content creation. By leveraging her skills in social media marketing and campaign management, she has helped startups and established businesses alike navigate the complexities of modern marketing landscapes. Rubina’s ability to forge strong relationships with corporate, small business, and nonprofit clients is a testament to her belief in the power of collaboration and community.
In addition to her strategic prowess, Rubina is also a meditation instructor, which informs her holistic approach to business and creativity. This unique perspective enables her to foster a culture of mindfulness within her team and among her clients, ensuring that every marketing initiative is not only effective but also aligned with the core values of the brands she represents. As she continues to expand Firefly Strategies, Rubina remains dedicated to illuminating the path for her clients, helping them achieve their goals through innovative marketing strategies and authentic storytelling.