Terese Arenth is a distinguished Partner at Moritt Hock & Hamroff LLP, where she serves as Chair of the Promotional Marketing & Advertising practice group and Co-Chair of the Cybersecurity, Privacy & Technology practice group within the firm's Intellectual Property department. With her extensive expertise...
Terese Arenth is a distinguished Partner at Moritt Hock & Hamroff LLP, where she serves as Chair of the Promotional Marketing & Advertising practice group and Co-Chair of the Cybersecurity, Privacy & Technology practice group within the firm's Intellectual Property department. With her extensive expertise in Sweepstakes, Promotional Marketing, and Advertising Law, Terese is a trusted advisor for clients navigating the complex landscape of direct marketing promotions. Her focus encompasses a wide range of promotional strategies, particularly those leveraging social media, contests, and cause-related marketing initiatives.
Terese's role involves not only providing legal counsel but also developing innovative solutions that align with her clients' marketing goals while ensuring compliance with applicable laws and regulations. She is adept at addressing the nuances of advertising law, trademark issues, and privacy concerns, making her a pivotal figure in the ever-evolving intersection of marketing and technology. Her leadership in the Cybersecurity, Privacy & Technology group further underscores her commitment to safeguarding client interests in an increasingly digital world, where data protection and privacy are paramount.
Among her key projects, Terese has successfully guided numerous high-profile campaigns, ensuring that they not only engage consumers effectively but also adhere to legal standards. Her comprehensive understanding of licensing, trademark infringement, and domain name dispute litigation positions her as a formidable advocate for her clients. With a keen eye on emerging trends in social media marketing and promotional strategies, Terese Arenth continues to shape the future of promotional marketing law, making her an invaluable asset to both her firm and the clients she serves.
