Betty Hoff is a dynamic Regional Business Manager at BD, where she leverages over 15 years of extensive experience in the healthcare industry to drive impactful sales and marketing initiatives. Currently, she manages an Implementation Team across three states, overseeing a talented group of 18...
Betty Hoff is a dynamic Regional Business Manager at BD, where she leverages over 15 years of extensive experience in the healthcare industry to drive impactful sales and marketing initiatives. Currently, she manages an Implementation Team across three states, overseeing a talented group of 18 product implementation analysts. This role allows her to combine her expertise in capital medical devices and integrated clinical software applications with her deep understanding of pharmacy and clinical workflow processes. Betty is particularly skilled in the integration of hospital and pharmacy systems, focusing on Medication Dispensing Systems like Pyxis, which are critical for enhancing patient safety and operational efficiency.
In her role, Betty serves as the Account Manager for multiple Integrated Delivery Networks (IDNs), including prominent organizations such as UNC Health Care, Novant, Vidant, and McLeod. Her ability to engage with C-Suite Executives and Key Opinion Leaders (KOLs) has been instrumental in promoting BD's innovative solutions, ensuring that they meet the evolving needs of healthcare providers. Betty’s cross-functional team leadership and operations management skills enable her to streamline processes and drive product launches effectively, contributing to significant business process improvements.
Her commitment to excellence in healthcare information technology (HIT) and sales management has positioned her as a trusted partner in the industry. By fostering collaboration and focusing on process improvement, Betty continues to enhance the delivery of healthcare solutions that ultimately improve patient outcomes. Her strategic vision and hands-on approach make her a key player in BD's mission to advance the world of health.
